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One of the biggest innovations in business and technology is marketing automation. Previously reserved for well-funded enterprises, marketing automation is now accessible to small businesses, thanks to affordable cloud solutions. Here are five profitable benefits to automating some of your most mundane marketing tasks.

Businesses seeking to integrate their various systems may be intrigued by a cloud solution. An increasingly popular cloud solution for small- and mid-sized businesses (SMBs) is the enterprise resource planning (ERP). Find out what a cloud-based ERP is, and how your business can benefit from it.

Instagram has become one of the most popular social networks to date. One billion active users consume its image-heavy content every day. Aside from it being a photo-sharing app with fun filters, Instagram has demonstrated its capability to turn your followers into customers.

You can’t afford to lose business data. It takes away the trust of your clients, leading to loss of revenue. Cybercriminals are here to stay, so it’s more important than ever to utilize tight security measures to keep your business data safe. Still, some hackers may have advanced cracking skills, or are really determined to break into your network, so it’s a good idea to use the following methods for safeguarding your corporate data.

In 2017, Hurricane Harvey hit Texas and certain parts of Louisiana the hardest. In the same year, Hurricane Irma devastated companies in Florida, Georgia, and South Carolina. During uncertain times, a disaster recovery (DR) plan is what saves companies from power outages and massive revenue losses.

Cybersecurity is everyone’s responsibility. But you don’t need to be an IT expert to know how to protect yourself from a cyberattack. To help you get started, here are helpful terms you need to know so you’re not left in the dark, whether you’re teaching yourself how to update your anti-malware, updating your systems, or consulting your tech support.

Protecting yourself, your employees, and your business when you’re using the internet is necessary if you want to remain safe, productive, and profitable. Given the proliferation of phishing attacks, hacks, and online fraud, we all need to ramp up our online security measures.

Successful businesses make technology work for them, not the other way round. When used correctly, technology can make every task much faster to execute. So, if you’re looking to increase staff efficiency, consider the following methods to implement technology into your day-to-day business operations.

Cybersecurity is a vital component to businesses these days. You need to make sure that criminals cannot just hack into your network. When it comes to verifying users’ identity, there are two types of authentication used: two-step and two-factor. These two are so similar, many confuse one with the other.

Office 365, the cloud-based version of Office, is one of the most popular software suites used by small- to medium-sized businesses (SMBs) today. With an ever-increasing number of companies migrating to this solution, it’s not surprising that many others are considering making the move.